• 1 12 lb whole turkey

for the dry brine:

• 2/3 cup coarse kosher salt
• 2 tbsp brown sugar optiona
• 1/2 tsp black pepper optional
• 1 tbsp orange zest optional

For the rub:

• 1/2 cup melted butter or vegetable oil
• 2 tbsp lemon juice
• 1 tsp salt Optional. If you don't brine the turkey the amount of salt should be more.
• 1/4 tsp black pepper
• 1 tsp paprika
• 1/4 tsp smoked paprika
• 1/2 tsp garlic powder
• 1/2 tsp onion powder
• 1/2 tsp oregano
• 1/2 tsp fresh rosemary or 1/4 tsp dried, optional
• 1 tsp sage or 1/2 tsp dried, optional
• 1 tsp thyme or 1/2 tsp dried, optional
• 1 tsp parsley fresh or dried